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PROJECT
DREAM helps TRIBE get thousands of thousands of downloads at various universities in California and Arizona with our experiential marketing program with experienced brand ambassadors. DREAM's brand ambassador team engages with the students, educates them about TRIBE, and shows the students how to create a profile and connect with their classmates. DREAM's managed logistics and organized deliveries of TRIBE give-aways for all universities and managed schedules.
The main goal of TRIBE is to create a huge buzz and brand awareness and DREAM's brand ambassador team has gone above and beyond to position TRIBE as the next generation Instagram for college students.
The Talent:
1-2 team lead brand ambassadors
5 - 15 brand ambassadors
Each team had a market (University)